Corporate Sponsorships
Corporate sponsorship plays a crucial role in bringing Appalachian State University’s Appalachian Arts performing arts series to life. Your partnership helps us present world-class performances, deliver dynamic programming, and keep ticket prices accessible for the High Country community. As a sponsor, your company can engage audiences at multiple levels — entertaining, inspiring, and enriching the lives of thousands — while gaining meaningful visibility and recognition. With over 10,000 annual App Arts attendees and additional exposure during campus and community events at the Schaefer Center, our program offers the kind of unique reach that only a vibrant university venue in a thriving tourist destination can provide. Sponsorships are tailored to align with your company’s goals and strengthen your presence in the community.
Examples of benefits include:
- Prominent recognition in the Schaefer Center lobby via physical and digital signage
- Company logo featured in season and event marketing materials
- Name and logo placement on the Appalachian Arts website, in weekly e-newsletters (30,000+ subscribers), and across social media platforms
- Ad placement in event programs
- Event tickets for your clients, customers, or team members
- Social media and e-newsletter shoutouts highlighting your sponsorship
- Tailored benefits to align with your company’s marketing and community engagement goals
For more information
Melinda Friddell, Development Director | 828.262.8692 | friddellmf@appstate.edu
Allison West, Marketing Director | 828.262.2931 | westal1@appstate.edu
Sponsorship levels
Detailed below are specific benefits associated with each of the corporate sponsorship levels offered by Appalachian Arts.
$1,000 (Spotlight Partner)
Shine a light on the arts. Your support helps bring world-class performances to our stages and ensures arts access for all.
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Early access to purchase event tickets
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Recognition on lobby signage and pre-show slides
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Company name listed on website and in event programs
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Business logo featured in regular eblasts to 30,000+ subscribers
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Two (2) tickets to choice of event
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Beverage card (2 drinks)
$2,500 (Encore Advocate)
Keep the performance going. Your contribution sustains dynamic programming and meaningful engagement for audiences of all ages.
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All benefits above, plus…
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Company logo featured in season and event marketing materials
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Social media and e-newsletter shoutouts highlighting your sponsorship
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Curtain speech recognition at sponsored performances
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Invitation to VIP event and/or pre-show reception
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¼-page ad in program(s)
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Four (4) tickets to combination of events
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Beverage card (4 drinks)
$5,000 (Marquee Leader)
Be front and center in the arts. Receive prominent recognition while helping shape the cultural vitality of the High Country and beyond.
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All benefits above, plus…
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Invitation to artist Meet-and-Greet, based on artist availability
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Lobby table opportunities at select performance
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Private behind-the-scenes tour, upon request
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1/2-page ad in program(s)
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Eight (8) tickets to combination of events
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Beverage card (8 drinks)
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Personalized benefits considered at sponsor’s request
$10,000 (Ovation Visionary)
Lead with vision. Your generous support elevates our programming and audience experiences, leaving a lasting imprint on our community’s cultural landscape.
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All benefits above, plus…
- VIP parking privileges at Schaefer Center
- Full-page ad in program(s)
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Twelve (12) tickets to combination of events
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Beverage card (12 drinks)
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Personalized benefits considered at sponsor’s request
Advertise with us
Put your business front and center of our engaged and sophisticated patrons by advertising in our event programs. For more information on how your company or business can advertise with Appalachian Arts, please contact:
Allison West
Director of Marketing, Office of Arts Engagement and Cultural Resources
828-262-2931
westal1@appstate.edu
Thank you to our generous 2025/2026 supporters!
We are grateful to our business leaders who have generously contributed $1,000 or more to Appalachian Arts. Your support sustains this vital community resource, keeps the Schaefer Center a regional economic catalyst, provides educational opportunities, enables world-class programming, and ensures our team is ready to welcome audiences back to the theater. Your vision, impact, and commitment are deeply appreciated. This list reflects sponsorship from August 1, 2025-May 31, 2026. Please note that this list does not include gifts to other areas within Appalachian State University.
Ovation Visionary ($10,000+)
Marquee Leader ($5,000+)
Encore Advocate ($2,500+)
Spotlight Partner ($1,000+)
